Are you thinking about starting a YouTube channel? You need to pick a niche to start from. Not all niches are equal so it’s important that you pick the niche best suited to you and your circumstances.
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What is a niche?
A niche is a general topic that your videos are going to be on. For example, my niche is making money so I make videos teaching people various ways to make money on the internet.
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A niche will also determine how easily you can make money. For example, the technology niche is one of the more profitable YouTube niches. YouTubers in the technology niche get paid more money per 1000 views than other YouTubers in the art niche where they get paid less per 1000 views. There are more companies who want to put their ads in a technology niche video than an art niche video so that drives up the income one could make with a technology niche channel.
Affiliate income
You can also make affiliate income easier with certain niches than others. Companies pay more per sale when you’re in one of the more lucrative niches.
What are the most profitable YouTube niches?
Some YouTube niches are more profitable than others. Let’s look at a list of the most profitable YouTube niches and you can choose which one you like to start from.
1. Technology
Technology is one of the most profitable YouTube niches out there. This isn’t a niche that anyone can get into. You’ll need to have some knowledge of the technology you’re covering in your video in order to make it work. People will be able to see right through you when you’re talking about something that you have no expertise in. You don’t need to have a degree related to tech to make it work but it definitely would help.
There are many sub-niches under technology. You can do an unboxing video on the latest iPhone and talk about what makes the latest model different from the other previous iPhones for instance.
You’ll be able to work with big brands like Apple to promote their product. Since tech gadgets can be expensive you can imagine how much you can make from affiliate sales.
2. Gaming
Believe it or not, you can actually make money gaming. You can record videos of yourself playing games and many people would love to watch it. You can do this on Twitch or Youtube. If you want to find out how to make money streaming on Twitch, click here.
An example is Markiplier who makes roughly $289,000 per month in the gaming niche.
3. Beauty
Many people want to learn how to do their makeup better. There is a lot of different sub-niches in beauty to get into. For example, you can focus on hair, or skin, or doing makeup, etc.
You can also do videos on makeup hauls or even fashion if you wish.
Jeffree Star earns over $108,000 per month with the beauty and fashion niche.
4. Food/cooking
If you are good at cooking or love to learn how to cook, this can be a niche for you. People love food. You can focus on a sub-niche in the food and cooking niche, for instance, Asian food, Mideterrinian food, vegetarian, kids, etc.
Tasty makes more than $258,000 per month with its cooking videos.
5. Social media marketing
Many people want to learn how to grow their social media following. If you had prior success before, you can make a YouTube channel teaching people how to grow their following on Instagram for example.
If you want to make $100,000 per year with the social media marketing niche with your $200 course, you’ll need to make 500 sales per year. That’s roughly 42 sales per month. It’s much more doable than you think. Of course, you’ll have to create a following on YouTube first.
6. Educational videos
In this information age, we’re all looking for ways to learn different things on the internet. If you got some knowledge in a specific education niche (ex. chemistry, math, biology, programming, etc) you can teach others on the internet and make it fun to learn.
You can of course work with many companies on affiliate deals if people want to learn more about what it is that they’ve come to your channel to learn. You can also create pdfs to sell or your own course to sell as well.
7. Personal finance
The personal niche is one of the most lucrative niches there is out there which also means that it is quite competitive. There are many sub-niches to choose from. If you’re a one-person team you should stick to one sub-niche first. The personal finance niche is very broad. You can make your videos around the save money topic for instance.
The good thing about this niche is that there are a lot of good companies to work with that pay you a lot per affiliate sale.
It’s not unheard of to hear people making $30,000–50,000 per month on YouTube with a personal finance channel.
Find out the most profitable sub-niches in personal finance here.
8. Fitness/health
Many people want to get fit and take better care of their health. A Youtuber in this niche may create videos teaching people how to eat healthily or how to do yoga for instance. If that’s your thing then go for it.
FitnessBuilder makes approximately $16,000 per month with its fitness health YouTube channel.
9. Unboxing/reviews
You can unbox all kinds of things: toys, phones, makeup, etc. If you like buying things and opening them up, this could be something you should do. But you’ll need a deep pocket if you want to make a YouTube channel in this niche. it may take you a while before you can make money on YouTube with your channel.
If you’re wondering how much YouTubers make and how you can make money on YouTube, click here.
Ryan Toyreview makes 1.33 M per month on YouTube. That kid won’t ever have to get a job in his life.
10. Travel
Many people have a dream of traveling the world. You can create travel videos to help people get a taste of different cultures without having to visit themselves.
Funforluis make $1400 per month traveling. That may not seem like a lot but they can also get sponsorship deals where they get to travel for free.
11. Animals or pets
Many people are animal lovers and have pets themselves. If you have a pet you can create a YouTube channel for them. You can also create compilation videos of cute animals on the internet if you want to.
The Dodo makes $280,000 per month on YouTube with their brand.
12. Vlogs
What’s great about this niche is that you can work with many companies in many niches if you want to. Lifestyle vlogs are created so that you’re the start of the channel so people are interested in “You” rather than what you can teach them. If you want to promote a tech gadget, you can, even if you aren’t in that niche. However, it’s hard to get people to be interested in what you’re doing in the beginning when they don’t know you.
Tana Mongeau makes approximately $60,000 per month with a vlogging channel.
Afterthought
If you want to make money on YouTube and quit your job, you should pick a niche that is lucrative. This is a list of the most profitable niches on YouTube that you can start. Don’t think about it too much. You’ll learn more things as you go.
Want to know how much YouTubers make or how to make money on YouTube? Click here.
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